Smarter Marketing: Lead Scoring Basics

With the reach of marketing messages growing exponentially with new tools and tactics, lead generation is more than ever about quality over quantity. You nee…


One Response to “Smarter Marketing: Lead Scoring Basics”

  1. Pardot

    Our Smarter Marketing video series continues!

    Today, Mathew Sweezey explains the basics of lead scoring in 90 seconds —
    what it is, how it works, and why you should care. Check it out!